Connected, Not Disconnected
Traditional wholesale: siloed phases, broken feedback loops.
1. Planning
Collection strategy informed by sell-out intelligence.
2. Sell-In
Preorder via FIRE's Showroom.
3. In-Season
Real-time sell-out determines response capability.
4. Reorder
Automated based on actual sell-out.
5. Learning
毎シーズンが自動的に次のシーズンに繋がります。
リオーダーなしのプレオーダーは現実のない計画です。
