Magda Butrym
Magda Butrym is a Polish womenswear label founded in 2014 by designer Magda Butrym. It combines modern fashion design with traditional craftsmanship and was a semi-finalist for the LVMH Prize in 2018.
| Founded | 2014 |
|---|---|
| Founder | Magda Butrym |
| Country | Poland |
| Recognition | LVMH Prize semi-finalist, 2018 |
| Website | magdabutrym.com |
What is Magda Butrym?
Magda Butrym is a designer womenswear brand from Poland, named after its founder. The label set out to combine modern fashion design with traditional craftsmanship.
History
Magda Butrym was born in 1985 in Silesia, Poland. She began studying fashion design at 19 while working as a stylist, and between 2008 and 2014 she worked as an in-house womenswear designer for Polish fashion companies. In 2014 she launched her own brand. Four years later, in 2018, Magda Butrym was selected as a semi-finalist for the LVMH Prize for young fashion designers, a programme run by the luxury group to support emerging talent.
Products and positioning
The brand designs womenswear at the designer end of the market, with a feminine and romantic signature rooted in Polish culture and craft. The brand works across ready-to-wear and accessories.
- Designer womenswear
- Emphasis on craftsmanship
- References to Polish cultural heritage
Why it matters
Magda Butrym shows how a designer from Central Europe can build an internationally recognised label from a home market outside the traditional fashion capitals, using craft and cultural identity as a point of difference. Its LVMH Prize selection marked it as one of the emerging brands followed closely by the industry.
Frequently asked questions
Who founded Magda Butrym?
The brand was founded in 2014 by Polish designer Magda Butrym, who previously worked as an in-house womenswear designer for Polish brands.
Where is Magda Butrym from?
Magda Butrym is a Polish brand; its founder was born in Silesia, Poland, in 1985.