3Quarters
Greece
3Quarters is a sustainable accessories brand founded in Athens, Greece. It makes accessories from leftover and used awning fabric sourced from Athenian balconies.
| Country | Greece |
|---|---|
| Based in | Athens |
| Core material | Leftover and used awning fabric |
| Policy | Zero waste |
What is 3Quarters?
3Quarters is a sustainable fashion brand founded in Athens, Greece. It focuses on accessories and bags, and its defining feature is its raw material: leftover and used awning fabric.
Products and positioning
The fabric comes from the awnings of Athenian balconies and is sourced locally. The brand states that it follows a zero-waste policy, so offcuts and used textiles are given a second life instead of being discarded. This ties each product to a recognisable urban material from the city where the brand started.
Distribution
A retailer listing shows the brand is stocked by independent menswear and designer stores abroad. The same listing notes in-store pick-up in Milan and free shipping above a set order value.
Why it matters
3Quarters is a small example of a local upcycling approach, where a waste stream from the built environment becomes a fashion material and the brand's origin story at the same time.
Frequently asked questions
Where is 3Quarters from?
3Quarters is a Greek brand, founded in Athens.
What does 3Quarters make?
It makes accessories from leftover and used awning fabric collected from Athenian balconies.