Ancient Greek Sandals
Ancient Greek Sandals is a Greek footwear brand founded by Nikolas Minoglou and designer Christina Martini. It makes premium leather sandals in Greece, inspired by ancient Greek styles, and has added bags and homewares.
| Country | Greece |
|---|---|
| Founders | Nikolas Minoglou, Christina Martini |
| Production | Greece |
| Product extensions | Bags and homewares (2022) |
| Website | ancient-greek-sandals.com |
What is Ancient Greek Sandals?
Ancient Greek Sandals is a footwear label from Greece that reinterprets the classic Greek leather sandal. Its products are made in Greece using premium materials.
History
The brand was created by Nikolas Minoglou and Christina Martini, who met in 2007 when Martini was a footwear designer for Louis Vuitton in Paris. Their aim was to upgrade the basic, inexpensive sandals sold in Greece's tourist market with better leather and manufacturing. The brand marked its tenth anniversary in 2022. Minoglou is based in Athens and Martini in Corfu.
Products and positioning
- Leather sandals for women and men
- Flats, slides and wedges
- Bags, added in 2022
- Homewares such as carafe toppers and bread baskets
Distribution
International luxury retailers including Net-a-Porter, Harvey Nichols and Matches stocked the sandals early on, and recognition abroad helped the brand win its home market. It is also sold by Mytheresa and The Outnet and has exhibited at Pitti Uomo in Florence.
Why it matters
Ancient Greek Sandals shows how a heritage product associated with souvenirs can be repositioned as a design led export. It is one of the best known contemporary Greek fashion brands on international luxury platforms.
Frequently asked questions
Who founded Ancient Greek Sandals?
The brand was founded by Nikolas Minoglou and footwear designer Christina Martini, formerly of Louis Vuitton.
Where are Ancient Greek Sandals made?
Ancient Greek Sandals are made in Greece.