Babette Wasserman
Babette Wasserman is a London accessories and jewellery label founded in 1997 by designer Babette Wasserman. It is best known for men's cufflinks and accessories and also makes women's and fine jewellery.
| Founded | 1997 |
|---|---|
| Founder | Babette Wasserman |
| Studio | Notting Hill, London |
| Core category | Men's cufflinks and accessories |
| Fine jewellery launch | 2020 |
| Website | babette-wasserman.com |
What is Babette Wasserman?
Babette Wasserman is a London label designing men's accessories and jewellery for men and women. Its founder, Babette Wasserman, is a classically trained designer who studied at Central Saint Martins and has produced collections under her own name since 1997. The studio is based in Notting Hill.
Products and positioning
The label is best known for its men's range, which uses precious and non-precious metals as well as more unusual materials. It includes:
- Cufflinks and stud and cufflink sets
- Bracelets, tie bars, pins and keyrings
- Collar stiffeners
For women it offers earrings, bracelets, necklaces, rings and watches. In 2020 the label added fine jewellery and a bespoke service covering engagement and wedding rings and the redesign of heirloom pieces, using conflict-free diamonds and hand-carved stones.
Distribution
The collections are sold through the brand's own website and through luxury shops, boutiques and department stores in the UK and abroad. Stockists of the cufflinks and men's jewellery have included Selfridges, Harrods, Harvey Nichols, Isetan and Lane Crawford. The label has also exhibited at Pitti Uomo in Florence.
Why it matters
Babette Wasserman shows how a designer-led accessories label can build an international department store presence around a specialist category such as men's cufflinks.
Frequently asked questions
Who is Babette Wasserman?
Babette Wasserman is a London designer trained at Central Saint Martins who has run her own accessories and jewellery label since 1997.
What does Babette Wasserman sell?
The label sells men's cufflinks and accessories, women's jewellery, fine jewellery and a bespoke ring service.