Dr Denim
Sweden
Dr Denim is a Swedish denim brand that describes itself as offering denim and good times since 2004. It is designed in Sweden, has an address in Gothenburg and sells jeans, tops, outerwear and accessories mainly through its online shop.
| Founded | 2004 |
|---|---|
| Headquarters | Gothenburg, Sweden |
| Segment | Denim and casualwear |
| Price | Mid-market |
| Currency on site | SEK |
| Website | drdenim.com |
What is Dr Denim?
Dr Denim is a Swedish jeans brand. Its website carries the line denim and good times since 2004 and describes the clothing as designed in Sweden. The footer gives an address on Kungsgatan in Gothenburg, which is the headquarters location used in this profile.
Products and positioning
The brand sits in the mid-market segment, with a fashion-led approach to denim. The online shop covers jeans for women and men in fits such as skinny, straight, relaxed, wide, barrel and baggy. It also sells tops including sweatshirts, tees, longsleeves, shirts and outerwear, as well as shorts, skirts, dresses and accessories.
- Jeans in skinny, straight, relaxed, wide, barrel and baggy fits
- Sweatshirts, tees, longsleeves, shirts and outerwear
- Shorts, skirts, dresses and accessories
Business model and distribution
The main storefront is the brand's own online shop, with prices shown in Swedish kronor. The website links to an Our retailers page, so third-party stockists are part of the model, but the retailer details were not available in the source consulted. No own store locations, store counts or revenue figures were found, and none are stated.
Ownership and leadership
The website does not name founders, owners or a chief executive, so this profile does not either. Corporate registry data would be the place to confirm these details.
Why it matters
Dr Denim is one of several Swedish denim labels that built a following through fashion-led fits and online sales. Its range of trend-driven cuts such as barrel and baggy jeans shows how denim brands adapt quickly to changing silhouettes, a space where demand forecasting and fit data are central.
Frequently asked questions
Where is Dr Denim from?
Dr Denim is from Sweden. Its website describes it as designed in Sweden and lists a Gothenburg address.
When was Dr Denim founded?
Its website states denim and good times since 2004.