14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Footwear

Lola Ramona

Denmark

Lola Ramona is a Danish-owned footwear brand known for retro, rockabilly-inspired high heels. It designs shoes and handbags, with a signature red and white look.

Facts
OwnershipDanish, Gitte Sandkvist
FocusRetro-inspired shoes and handbags
SignatureRed and white rockabilly heels
SneakersAdded for summer 2020
Websitelolaramona.com
Segment
Mid-market
Categories
FootwearBags
Sales channels
E-commerceWholesale

What is Lola Ramona?

Lola Ramona is a footwear label with Danish ownership, led by owner Gitte Sandkvist. The brand is best known for its funky, red and white high heels inspired by rockabilly style, and it has built a very loyal following around this retro aesthetic.

Products and positioning

The brand designs a collection of retro-inspired shoes and handbags. Its own invitation to customers to release their inner shoe diva and wear art on their feet captures the playful, statement-led positioning. Key product areas are:

  • Rockabilly-style high heels, often in red and white
  • Sneakers, introduced for summer 2020
  • Handbags in a matching retro style

The look draws on mid-century fashion references rather than following seasonal trends, which gives the label a clear niche within women's footwear.

Distribution

Lola Ramona sells through its own website and is presented to independent footwear retailers through the shoe trade, where it has been covered by specialist trade press.

Why it matters

Lola Ramona demonstrates how a small footwear brand can compete through a strong, recognisable design identity and a community of repeat customers rather than broad market coverage.

Frequently asked questions

What is Lola Ramona known for?

Lola Ramona is known for retro, rockabilly-inspired high heels, especially in red and white.

Who owns Lola Ramona?

Lola Ramona is owned by the Danish entrepreneur Gitte Sandkvist.

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