14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Bags, accessories and eyewear

OBBI GOOD LABEL

Singapore

OBBI GOOD LABEL is a leathercraft brand making bags, belts, wallets and small leather goods. It is best known for its Hobo bag and hand-dyed full grain leather belts.

Facts
Also known asOGL
Signature productHobo bag (2014)
MaterialsFull grain leather
ProductsBags, belts, wallets
Websiteobbigoodlabel.com
Segment
Premium
Categories
BagsAccessories
Sales channels
WholesaleE-commerce

What is OBBI GOOD LABEL?

OBBI GOOD LABEL, often shortened to OGL, is a leathercraft brand producing bags, belts and small leather goods. It is popular among enthusiasts of heritage menswear and is stocked by specialist retailers that also carry rugged denim labels.

Products and positioning

The brand works mainly with premium and full grain leathers. Its best known product is the OGL Hobo Bag, a single bag developed in 2014 to express a hobo style concept and later produced as a staple. Belts are hand dyed, and the range is organised into collections such as Brave, Condor, Kingsman and OriGinaLe.

  • Bags, including the Hobo bag and totes
  • Hand-dyed leather belts
  • Wallets, wallet chains and small leather goods
  • Watch straps and silver craft

Distribution

OBBI GOOD LABEL sells through its own website and through specialist menswear retailers, including an official flagship stockist in Singapore.

Why it matters

OBBI GOOD LABEL is part of the niche of craft leather brands that serve the heritage and workwear community, where durability, material quality and patina matter more than seasonal fashion.

Frequently asked questions

What does OBBI GOOD LABEL make?

OBBI GOOD LABEL makes leather bags, hand-dyed belts, wallets and other small leather goods.

What is the OGL Hobo bag?

It is OBBI GOOD LABEL's signature bag, developed in 2014 around a hobo style concept.

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