14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Jewellery and watches

Pernille Corydon

Denmark

Pernille Corydon is a Danish jewellery brand founded by designer Pernille Corydon. It makes earrings, rings and other pieces in silver and gold-plated silver, with designs drawn from nature and architecture.

Facts
FounderPernille Corydon
OriginDenmark
FlagshipFrederiksberg, Copenhagen
MaterialsSilver and gold-plated silver
Websitepernillecorydon.com
Segment
Premium
Categories
Jewellery
Sales channels
Own storesE-commerce

What is Pernille Corydon?

Pernille Corydon is a Danish jewellery label named after its founder and creative force, designer Pernille Corydon. The brand began as a one-woman business and has grown into one of Denmark's well-known jewellery names, marking its 15th anniversary in 2022.

Products and positioning

The collections are made in silver and gold-plated silver. Stones used in the pieces are often found while the designer travels. Pernille Corydon has named nature, architecture, travel and observing women as her main sources of inspiration, which shows in motifs such as coastlines and organic shapes.

Production takes place at a small factory outside Bangkok, which the designer visits regularly to start and finish collections and to refine production methods.

Distribution

  • A flagship store in Frederiksberg, Copenhagen
  • An own online shop
  • Selected stockists, including museum and design shops in Denmark
  • Pop-ups abroad, with a first UK pop-up hosted by The Hambledon

Why it matters

Pernille Corydon shows how a founder-led Scandinavian jewellery label can scale from a single designer to a recognised national brand while keeping a direct relationship with customers through its own store and webshop.

Frequently asked questions

Where is Pernille Corydon from?

Pernille Corydon is a Danish jewellery brand with its flagship store in Frederiksberg, Copenhagen.

Who founded Pernille Corydon?

The brand was founded by Danish designer Pernille Corydon, who remains its creative force.

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