14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Luxury and designer houses

RH45

United Kingdom

RH45 is a British menswear label launched in 2013 and manufactured in Milan. It is known for emotive, story driven original prints, luxury fabrics and hand applied artistic embellishments.

Facts
Launched2013
OriginUnited Kingdom
ManufacturingMilan, Italy
SignatureOriginal story driven prints
Websiterh45.com
Segment
Luxury
Categories
Menswear
Sales channels
WholesaleDepartment stores

What is RH45?

RH45 is a British menswear brand launched in 2013, with its garments manufactured in Milan. The label is recognised for emotive, story driven prints and carefully fitted pieces built from layered fabrics and treatments.

Products and positioning

Collections combine original prints, luxury fabrics and hand done artistic embellishments, giving each piece a crafted, almost artwork like quality. The approach places RH45 at the designer end of the menswear market.

  • Original printed shirts and tops
  • Layered, treated fabrics
  • Hand applied embellishment

Distribution

RH45 has built cult status with influential international retailers, including Traffic in Los Angeles, TSUM in Moscow, Harvey Nichols in Hong Kong, Beymen in Istanbul and Luisa Via Roma. The brand has exhibited at Pitti Immagine Uomo in Florence and has been carried by North American specialty stores such as Mientus.

Why it matters

RH45 is an example of a small independent label that built a global wholesale footprint through distinctive prints and craftsmanship, combining British design with Italian manufacturing.

Frequently asked questions

Where is RH45 from?

RH45 is a British menswear brand whose garments are manufactured in Milan.

Where is RH45 sold?

It has been stocked by retailers such as Traffic Los Angeles, TSUM Moscow, Harvey Nichols Hong Kong, Beymen and Luisa Via Roma.

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