Danny Parisi
Senior fashion reporter, Glossy
Danny Parisi is a senior fashion reporter at Glossy, Digiday Media's publication on the fashion and beauty business. He covers brand strategy, fashion weeks and how fashion companies use technology.
| Role | Senior fashion reporter |
|---|---|
| Outlet | Glossy (Digiday Media) |
| Beat | Fashion brands, fashion weeks, technology |
| Previously | Glossy fashion desk |
Who is Danny Parisi?
Danny Parisi is a senior fashion reporter at Glossy, the fashion and beauty business publication of Digiday Media in New York. He writes news, analysis and newsletters on the strategies of fashion brands of all sizes.
Career
Parisi reports for Glossy's fashion desk, contributing to its newsletters and podcast as well as daily coverage. He regularly writes the Fashion Briefing newsletter, which examines a single business trend in depth, and contributes to Glossy's Pop newsletter on culture and creators.
Coverage
His reporting looks at how fashion businesses grow and compete. Recent stories have examined how three fashion brands passed 100 million dollars in revenue without outside investment, Retrofête's push into new categories and see-now buy-now, Burton's move into streetwear and China at 50, and the resurgence of the rugby shirt. Main areas include:
- Brand growth, funding and category expansion
- Takeaways from Milan and Paris fashion weeks
- Vintage, resale and trend cycles
- Creators and shopping platforms such as Amazon and ShopMy
Danny Parisi on technology and AI
Parisi has also covered how luxury and fashion companies apply AI, including a report on how Van Cleef & Arpels and The Wires use AI for product discovery and personalisation.
Frequently asked questions
Who is Danny Parisi?
Danny Parisi is a senior fashion reporter at Glossy, part of Digiday Media.
What does Danny Parisi write about?
He covers fashion brand strategy, fashion weeks, trends and the use of AI in fashion, and writes Glossy's Fashion Briefing newsletter.