14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Journalists and editors

Hélène Guillaume

Fashion journalist, Le Figaro

Hélène Guillaume is a fashion journalist at Le Figaro. She covers luxury houses, haute couture and fashion exhibitions for the newspaper and Madame Figaro.

Facts
RoleFashion journalist
OutletLe Figaro; Madame Figaro
BeatFashion, luxury, haute couture

Who is Hélène Guillaume?

Hélène Guillaume is a journalist at Le Figaro whose beat is fashion. Her articles appear in the daily newspaper and in Madame Figaro, the group's women's magazine.

Coverage

Guillaume follows the luxury houses based in Paris and the events that punctuate the fashion calendar. Her recent reporting has covered Schiaparelli's winter 2027 haute couture show, staged in a contemporary art setting, new works unveiled by the Alaïa Foundation for its exhibition on Azzedine Alaïa and Africa, and the trunk Louis Vuitton created to carry the 2026 World Cup trophy.

  • Haute couture and ready to wear collections in Paris
  • Luxury house projects, objects and partnerships
  • Fashion exhibitions and foundations
  • Designers and their heritage

Outlet

Le Figaro is a French national daily newspaper. Guillaume's fashion stories are also republished by partner titles in Switzerland and Belgium, among them Le Soir, Tribune de Genève and 24 heures, which extends her coverage of the Paris luxury scene to French speaking readers abroad.

Frequently asked questions

Who is Hélène Guillaume?

Hélène Guillaume is a fashion journalist at Le Figaro.

What does Hélène Guillaume write about?

She covers luxury houses, haute couture shows and fashion exhibitions in Paris.

All people