14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Journalists and editors

Joachim Hofer

Munich correspondent, Handelsblatt

Joachim Hofer is Munich correspondent of Handelsblatt, the German business daily. He reports on technology, semiconductors, AI and companies based in the Munich region.

Facts
RoleMunich correspondent
OutletHandelsblatt
Based inMunich
BeatTechnology, semiconductors, AI

Who is Joachim Hofer?

Joachim Hofer is a German business journalist and the Munich correspondent of Handelsblatt. From Bavaria's capital he covers the technology sector and the companies based in southern Germany, and his articles also appear through WirtschaftsWoche and other platforms.

Coverage

His beat combines business and finance with technology. He writes about the global chip industry, artificial intelligence and the strategies of large technology groups, as well as management and workplace topics.

  • Semiconductors and AI chips, such as Google's challenge to Nvidia with its own processors in October 2026
  • Technology companies and industrial groups in and around Munich
  • Workplace and management trends, including a September 2026 team report on pressure on middle management

Joachim Hofer on technology and AI

Much of his recent reporting deals with the hardware behind AI, from chip design to the commercial competition between technology groups selling AI processors. For readers in retail and fashion, his work gives context on the infrastructure and cost base of the AI tools that companies adopt.

Frequently asked questions

Who is Joachim Hofer?

Joachim Hofer is Munich correspondent of the German business daily Handelsblatt.

What does Joachim Hofer write about?

He covers technology, semiconductors, AI and companies in southern Germany.

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