Julienna Law
Managing editor, Jing Daily
Julienna Law is the managing editor of Jing Daily, the digital publication on luxury and consumer culture in China and Asia. She covers luxury brand growth and cultural trends across China, Southeast Asia and the Middle East.
| Role | Managing editor |
|---|---|
| Outlet | Jing Daily |
| Beat | Luxury, China consumer, culture |
| Previously | Radii; Levi Strauss & Co. (corporate communications) |
Who is Julienna Law?
Julienna Law is the managing editor of Jing Daily, a publication focused on the luxury business and consumer culture in China and the wider Asian market. She is involved in the publication's daily operations and editorial output.
Career
Before joining Jing Daily, Law reported on Chinese subcultures, including hip hop, for the youth culture publication Radii. Earlier she worked in corporate communications for Levi Strauss & Co. in the United States. She is a proficient Mandarin speaker.
Coverage
Her editorial work covers how luxury brands grow in China, Southeast Asia and the Middle East, and the cultural trends that shape consumer behaviour in these markets. A recent article examined Y3K fashion and other cyber aesthetics, and why they are pushing brands to rethink the future of fashion, retail and storytelling.
- Luxury brand growth in Asia and the Middle East
- Youth culture and subcultures
- Fashion aesthetics and trends
- Brand storytelling and retail
Her background spanning brand communications and culture reporting informs Jing Daily's coverage of how brands connect with younger consumers.
Frequently asked questions
Who is Julienna Law?
Julienna Law is the managing editor of Jing Daily.
What does Julienna Law write about?
She covers luxury brand growth and cultural trends in China, Southeast Asia and the Middle East.