Sheena Butler-Young
Senior correspondent, The Business of Fashion
Sheena Butler-Young is a senior correspondent at The Business of Fashion, where she leads coverage of workplace, talent and culture. Based in New York, she also co-hosts BoF's Debrief podcast.
| Role | Senior correspondent |
|---|---|
| Outlet | The Business of Fashion |
| Based in | New York |
| Beat | Workplace, talent, culture |
| Previously | Deputy editor, Footwear News |
Who is Sheena Butler-Young?
Sheena Butler-Young is a senior correspondent at The Business of Fashion (BoF), based in New York. She leads the publication's coverage of workplace, talent and culture in the fashion industry and co-hosts BoF's Debrief podcast.
Career
Before joining BoF, Butler-Young was a deputy editor at Footwear News, part of WWD's parent group. She received Penske Media Corporation's Journalistic and Creative Excellence Award for her reporting on diversity in fashion. In 2024 she won an Azbee Regional Gold Award and a National Silver Award for impact and investigative journalism. She regularly speaks at industry events, including Shoptalk Fall 2026.
Coverage
Her work examines the people who run the fashion and beauty industries and the conditions they work in. Areas include:
- Leadership, hiring and workplace culture at fashion companies
- Diversity and representation in fashion and beauty
- Black owned beauty brands and how they launch, scale and raise money
- Interviews with executives, designers and cultural figures
She has also written about bias in AI systems and its implications for the fashion industry.
Frequently asked questions
Who is Sheena Butler-Young?
Sheena Butler-Young is a New York based senior correspondent at The Business of Fashion who leads its workplace, talent and culture coverage.
What does Sheena Butler-Young write about?
She covers leadership, workplace culture, diversity and beauty entrepreneurship, and co-hosts BoF's Debrief podcast.