9 October 2026International edition
Vol. I · No.
9 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Childrenswear

Arsène et les Pipelettes

France

Arsène et les Pipelettes is a French childrenswear brand created by Chloe Bailliencourt, born on the Basque Coast. It dresses children up to 10 years old, with a baby line from birth to 18 months.

Facts
CountryFrance
CreatorChloe Bailliencourt
OriginBasque Coast
Age range0 to 10 years
Paris shopRue de Tournon, 6th arrondissement
Segment
Premium
Categories
ChildrenswearAccessories
Sales channels
Own storesWholesale

What is Arsène et les Pipelettes?

Arsène et les Pipelettes is a French children's fashion brand. A press feature names Chloe Bailliencourt as its creator and says the brand was born on the beaches of the Basque Coast. Her stated aim is to remove itchy sweaters from children's wardrobes.

History

According to the same feature, the brand first found success in Bayonne and Saint-Jean-de-Luz before settling into Paris with a shop on Rue de Tournon in the 6th arrondissement. The founding year is not stated.

Products and positioning

Clothing is designed for ages 2 to 10, with a baby line for 0 to 18 months. Items mentioned include:

  • Mid-season knits, cotton skirts and striped sweaters
  • Liberty prints and T-shirts with slogans
  • Summer outfits, including sequined styles for girls
  • Borsalino straw hats, as part of one summer collection

The Paris shop also sells antique children's furniture, accessories, toys and stuffed animals. Trade listings show the label offered to retailers through wholesale platforms.

Frequently asked questions

Where is Arsène et les Pipelettes from?

It is a French brand that was born on the Basque Coast and later opened a shop in Paris.

Who founded Arsène et les Pipelettes?

A press feature names Chloe Bailliencourt as the creator of the brand.

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