29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Bags, accessories and eyewear

Arthur & Aston

France

Arthur & Aston is a French leather goods brand launched in 2000 that makes bags and small leather goods for men and women. It is sold through franchise stores, multibrand boutiques and French department stores.

Facts
Founded2000
CountryFrance
Points of saleMore than 700
ModelFranchise, multibrand and department stores
Websitearthur-aston.com
Segment
Mid-market
Categories
BagsAccessories
Sales channels
FranchiseDepartment storesWholesaleE-commerce

What is Arthur & Aston?

Arthur & Aston is a French maroquinerie brand created in 2000. It designs leather bags and accessories for men and women and describes its collections as original, traditional and luxurious at affordable prices.

Products and positioning

Leather is at the heart of the range, which includes handbags, shoulder bags, messenger and crossbody bags, backpacks, wallets and other small leather goods. The brand sits in the accessible segment of French leather goods, offering classic styles in genuine leather rather than fashion-led logo products.

  • Women's handbags and shoulder bags
  • Men's satchels, messenger bags and wallets
  • Small leather goods

Distribution

Arthur & Aston launched its retail network in the same year it was founded and operates on a franchise model, targeting city centres and shopping centres. Its collections are distributed through more than 700 points of sale, including multibrand boutiques and corners in French department stores such as Galeries Lafayette, and through its own online shop and fashion marketplaces.

Why it matters

Arthur & Aston illustrates the mid-market tier of French leather goods, where wide wholesale and franchise distribution brings real-leather bags to a broad audience below luxury price points.

Frequently asked questions

Where is Arthur & Aston from?

Arthur & Aston is a French leather goods brand, created in 2000.

What does Arthur & Aston sell?

Arthur & Aston sells leather bags and small leather goods for men and women.

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