14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Bags, accessories and eyewear

BRIC'S

Italy

BRIC'S is an Italian luggage and travel goods brand founded in 1952, operated by Bric's Industria Valigeria Fine in Olgiate Comasco near Como. It makes suitcases, travel bags, backpacks and leather accessories.

Facts
Founded1952
CompanyBric's Industria Valigeria Fine S.p.A.
BaseOlgiate Comasco, Italy
Key collectionsBellagio, Life, X-Collection
Websitebricsmilano.com
Segment
Premium
Categories
BagsAccessories
Sales channels
E-commerceOwn storesWholesaleDepartment stores

What is BRIC'S?

BRIC'S is an Italian travel goods brand that has made luggage since 1952. The company, Bric's Industria Valigeria Fine S.p.A., is based in Olgiate Comasco in the province of Como, and trades under the name BRIC'S Milano.

Products and positioning

The brand describes its work as a blend of tradition and innovation, preserving Italian craftsmanship while adding new functions. Its range covers hard-shell, soft-shell and expandable luggage alongside leather goods.

  • Cabin suitcases, trolleys and travel trunks
  • Travel, business and everyday backpacks
  • Briefcases, laptop bags, totes, crossbody and belt bags
  • Wallets, toiletry bags, garment bags, passport holders and luggage tags

Collections include Bellagio, Firenze, Life, Life Pelle, Positano, Amalfi and X-Collection, as well as partner lines with Porsche Design and Replay.

Distribution

BRIC'S sells through regional online stores, with a separate US store, and through its own shops and retail partners found via a store locator. It also offers repairs, personalisation and corporate gifting.

Why it matters

BRIC'S is one of the established Italian names in travel goods, showing how a family-era luggage maker has extended into licensing-style collaborations and direct online sales across markets.

Frequently asked questions

Where is BRIC'S luggage from?

BRIC'S is an Italian brand based in Olgiate Comasco near Como, and has made travel goods since 1952.

What does BRIC'S sell?

BRIC'S sells suitcases, trolleys, backpacks, business and travel bags, and leather accessories such as wallets and passport holders.

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