29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Footwear

D+AF

Taiwan

D+AF is a Taiwanese women's footwear brand known for comfortable, fashion led shoes. It sells heels, flats, boots and sneakers, along with handbags and accessories, through its own website and stores.

Facts
OriginTaiwan
OperatorChen Xi Fashion Co., Ltd.
FocusWomen's shoes
Sizes35 to 43, wide fit
Websitedaf-shoes.com
Segment
Mid-market
Categories
FootwearBagsAccessories
Sales channels
E-commerceOwn stores

What is D+AF?

D+AF is a women's shoe brand from Taiwan, operated by Chen Xi Fashion Co., Ltd. It presents itself as a leading popular women's footwear label, with the promise of shoes that are comfortable enough to wear all day without compromising on style.

Products and positioning

The range covers almost every women's footwear category:

  • Heels, flats, Mary Janes, loafers, derbies and mules
  • Sneakers, training shoes and slip ons
  • Ankle, knee high, over the knee, rain and snow boots
  • Handbags, hosiery, socks and shoe care

Comfort technology is central to the brand. Featured lines include 3D ZEROFEEL woven shoes, Q-soft cushioned casual shoes, all day cushioned heels and genuine leather loafers, alongside the IDOLMODE boot line and a Disney collection. D+AF offers sizes 35 to 43, wide fit options and a dedicated plus size section, broadening its reach beyond standard sizing.

Distribution

D+AF sells through its own e-commerce site, which ships to overseas members including Hong Kong and Macau, and through physical stores in Taiwan, including a location in Taipei's Xinyi district.

Why it matters

D+AF is an example of a Taiwanese women's footwear brand that combines online and physical retail and competes on distinctive aesthetics, comfort features and extended sizing.

Frequently asked questions

Where is D+AF from?

D+AF is a women's footwear brand from Taiwan, operated by Chen Xi Fashion Co., Ltd.

What does D+AF sell?

D+AF sells women's heels, flats, sneakers and boots, as well as handbags, hosiery and shoe care products.

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