Forvert
Forvert is a bags and casual clothing brand sold through online retailers such as Zalando. Its range covers backpacks, T-shirts, sweatshirts, hoodies, parkas and beanies.
| Country | Germany |
|---|---|
| Core products | Backpacks, basics, outerwear |
| Typical T-shirt price | About 25 euros |
| Main channel | Online retailers |
| Website | forvert.com |
What is Forvert?
Forvert is a casual brand listed in Zalando's online catalogue. It is classed as a German brand, and its range combines bags with everyday clothing.
Products and positioning
The brand's catalogue listing shows the following product groups:
- Rucksacks and backpacks.
- Basic T-shirts and sweatshirts.
- Hoodies.
- Winter jackets, parkas and winter coats.
- Beanies.
Retail prices listed on the platform include basic T-shirts at 24.99 euros and parkas at 150 euros, with many items discounted to 14.99 and 89.99 euros respectively. These price points place the brand in the mid-market range.
Distribution
Forvert is sold through online retail platforms, including Zalando, as well as other online shops. Its bags, in particular, are stocked by several German and international marketplaces, giving it wide online availability.
Why it matters
The brand is an example of a labelled bag and basics offer that reaches customers mainly through online marketplaces.
Because it is distributed largely through third-party platforms, product pages rather than a brand site are the main place where customers meet the range.
Frequently asked questions
What does Forvert sell?
Forvert sells backpacks, T-shirts, sweatshirts, hoodies, winter jackets and beanies.
Where can you buy Forvert?
Forvert is sold through online retailers such as Zalando.