Freebird
Blosh Fashion Group · Netherlands
Freebird is a Dutch womenswear label whose own collection launched in 2016, backed by the Blosh Fashion Group. It is known for dresses and blouses in a wide variety of prints.
| Country | Netherlands |
|---|---|
| Own collection launched | 2016 |
| Backed by | Blosh Fashion Group |
| Main products | Dresses and blouses |
| Website | freebirdicons.com |
What is Freebird?
Freebird is a Dutch womenswear label. Its own collection was launched in 2016, and it is backed by the Blosh Fashion Group, which started as a sales agency.
Products and positioning
The label makes mainly dresses and blouses, offered in a wide variety of prints. The look is light, airy, feminine and easygoing. Fabrics range from viscose and polyester qualities up to silk.
Distribution
Freebird is a wholesale-focused brand. German trade press reported wholesale prices of between 40 and 100 euros, and named Select Trading in Munich as its German sales partner. The label has presented regular seasonal collections to retailers, including separate drops within a single season.
Why it matters
Freebird is an example of a sales agency extending into its own label, moving from representing other brands to controlling design and product for a dress-led womenswear range. The group behind it began as a sales agency, so its commercial roots lie in wholesale, and the label still reaches retailers mainly through trade channels rather than direct sales.
Frequently asked questions
Where is Freebird from?
Freebird is a Dutch womenswear label backed by the Blosh Fashion Group.
What does Freebird sell?
Freebird sells womenswear, mainly dresses and blouses in a wide variety of prints.