Gladys Tamez Millinery
Gladys Tamez Millinery is a Los Angeles hat brand founded by milliner Gladys Tamez in 2012. It makes handmade couture hats worn by artists including Lady Gaga, Beyoncé and Taylor Swift.
| Founded | 2012, Los Angeles |
|---|---|
| Founder | Gladys Tamez |
| Atelier | Arts District, Los Angeles |
| CFDA member | Yes |
| Website | gladystamez.com |
What is Gladys Tamez Millinery?
Gladys Tamez Millinery, known as GTM, is a couture hat label founded in Los Angeles in 2012 by milliner Gladys Tamez. Its flagship bespoke atelier is in the city's Arts District.
History
Tamez was born in McAllen, Texas, raised in Reynosa and Monterrey in Mexico, and studied art in Florence. She turned to hats after visiting a family-run hat shop in Vitoria-Gasteiz, Spain. She is a member of the Council of Fashion Designers of America, and in 2015 Forbes Mexico named her one of the most creative Mexicans in the world.
Products and positioning
GTM makes handmade haute couture hats, including sculptural pieces, cowboy hats, fedoras and pillboxes. The label emphasises traditional hand craftsmanship.
Notable work
- The pink hat on the cover of Lady Gaga's album Joanne
- The fedora Taylor Swift wore for "22" on the Eras Tour
- Hats worn by Beyoncé, Kendall Jenner, Future, Katy Perry and Dua Lipa
Why it matters
Gladys Tamez shows how a specialist craft such as millinery can build an international profile through music and celebrity, from a single Los Angeles atelier.
Frequently asked questions
Who made Lady Gaga's pink Joanne hat?
The pink hat on Lady Gaga's Joanne album cover was made by Los Angeles milliner Gladys Tamez.
Where is Gladys Tamez based?
Gladys Tamez Millinery is based in Los Angeles, with its atelier in the Arts District.