14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Groups and owners

Benetton Group: all brands

The 2 brands of Benetton Group in our brand directory, with owner, origin and segment. Each profile is researched and sourced.

Benetton: Benetton is an Italian fashion brand, sold as United Colors of Benetton, founded in 1965 by the Benetton siblings in the Treviso area. It is owned by Benetton Group, a wholly owned subsidiary of the family holding company Edizione, and is known for colourful knitwear and for some of fashion's most debated advertising campaigns.

Sisley: Sisley is a fashion brand for women and men owned by Benetton Group, the Italian company controlled by the Benetton family holding Edizione. Alongside United Colors of Benetton it is one of the group's two core brands, positioned as a more urban and contemporary label. It is distinct from the French cosmetics house of the same name.

All brands