Jeffry Tan
Jeffry Tan is a Jakarta based womenswear label led by Indonesian designer Jeffry Tan, an ESMOD Jakarta graduate who opened his showroom in 2009. It offers ready-to-wear samples, made-to-measure pieces and wedding gowns.
| Designer | Jeffry Tan |
|---|---|
| Showroom opened | 2009 |
| Base | Jakarta, Indonesia |
| Training | ESMOD Jakarta |
What is Jeffry Tan?
Jeffry Tan is an Indonesian designer label based in Jakarta. Tan trained at ESMOD Jakarta, the local campus of the French fashion school, and opened his own showroom in 2009.
Products and positioning
The label designs womenswear built on contrasts: clean cuts with intricate construction, strength with femininity and softness with edge. Typical pieces include dresses, jumpsuits, trousers, jackets and layered looks, as well as wedding gowns. Tan started out in menswear before focusing on women's clothing.
His palette has favoured solid colours such as navy, black, cream, gold, red and burgundy, with later collections moving towards brighter tones like burnt orange, aquamarine and turquoise.
Distribution
Jeffry Tan works from a small boutique in Jakarta where samples are displayed and clients can order made-to-measure pieces. He has shown at Jakarta Fashion Week and Indonesia Fashion Week, including the Dewi Fashion Knights runway.
Why it matters
Tan belongs to a group of high end Indonesian designers who emerged around Jakarta's fashion weeks and built businesses around personal client service rather than mass distribution.
Frequently asked questions
Who is Jeffry Tan?
Jeffry Tan is an Indonesian womenswear designer based in Jakarta who trained at ESMOD Jakarta.
What does Jeffry Tan design?
He designs dresses, jumpsuits, tailoring and wedding gowns, with made-to-measure available at his Jakarta boutique.