Melissa
Grendene · Brazil
Melissa is a Brazilian footwear and bag brand with a registered address in Sobral, Ceara. It is known for collaborations with designers and licensors. Ownership by Grendene is the directory hint and was not confirmed by the source consulted.
| Origin | Brazil |
|---|---|
| Registered address | Sobral, Ceara |
| Parent (unverified hint) | Grendene |
| Segment | Footwear |
| Website | melissa.com.br |
What is Melissa?
Melissa is a Brazilian footwear and bag brand. Its website lists a registered address in Sobral, Ceara, Brazil. The page consulted does not give a founding year, an origin story or the owner, so those are left open here.
Products and positioning
The range includes sneakers, sandals, flats, heels, boots and clogs, as well as shoulder bags, totes, clutches and mini bags, and accessories. It sits in the mid-market segment.
Collaborations
The website names a long list of collaboration partners: Powerpuff Girls, Antonela Braga, Diesel, Gannis, Susan Fang, Scholl, Paola da Vinci, Hello Kitty and Disney. Partnerships with designers, fashion names and entertainment licences are a visible part of the brand's identity.
- Footwear: sneakers, sandals, flats, heels, boots, clogs
- Bags: shoulder, tote, clutch, mini
- Collaborations: Diesel, Hello Kitty, Disney and others
Why it matters
Melissa is among the most recognisable Brazilian footwear exports and shows how a mass-produced product can be positioned as a design object through frequent collaborations. Ownership is understood to lie with the Brazilian group Grendene, but that has not been confirmed from the sources used.
Frequently asked questions
Where is Melissa from?
Melissa is a Brazilian brand, with a registered address in Sobral, Ceara, according to its website.
Who owns Melissa?
Our directory lists Grendene as the parent group, but the brand website does not state its owner, so this has not been verified from the sources consulted.
