Pegia
Pegia is a footwear brand associated with Turkey that makes shoes, boots and slippers from genuine sheepskin. It also sells fur hats, gloves and home accessories.
| Material | Genuine sheepskin |
|---|---|
| Products | Footwear, hats, gloves, home accessories |
| Channel | Own online shop |
| Website | pegia.com |
What is Pegia?
Pegia is a footwear and accessories brand built around genuine sheepskin. The brand describes its materials as coming from its own family-owned tannery and says it aims to combine tradition with modern style.
Products and positioning
The range covers footwear for women, men and children, alongside a smaller accessories and home offer:
- Sheepskin boots, loafers, sneakers and smart-casual shoes
- Espadrilles, slippers and sandals
- Fur hats and gloves
- Home accessories
Comfort is the central promise, with sheepskin used both as an upper material and as a warm lining for colder months.
Distribution
Pegia sells directly to consumers through its own online shop and is active on Instagram, where it presents its seasonal footwear and accessories. Its categories span both shoes and accessories, giving the brand a broader lifestyle offer than a pure footwear label.
Why it matters
Pegia is an example of a vertically rooted materials business, linked to a tannery, selling a niche product category directly to international consumers online.
Frequently asked questions
What does Pegia sell?
Pegia sells sheepskin boots, loafers, sneakers, slippers and sandals, plus fur hats, gloves and home accessories.
What are Pegia shoes made of?
Pegia shoes are made from genuine sheepskin, which the brand sources from its family-owned tannery.