Souchii
Souchii is an Indian fashion brand from Bengaluru selling women's fusion and Indo Western clothing, plus men's cotton kurtas. It describes its style as boho chic with a touch of quiet luxury.
| Country | India |
|---|---|
| Base | Bengaluru |
| Operating company | Mohan Bhog Samudyam Private Ltd |
| Focus | Women's fusion and Indo Western wear |
| Website | souchii.com |
What is Souchii?
Souchii is a registered Indian fashion brand operated by Mohan Bhog Samudyam Private Ltd, with its production base in Electronics City, Bengaluru. The brand describes its style as boho chic with a touch of quiet luxury.
Products and positioning
Souchii focuses on women's fusion and Indo Western wear that mixes Indian garments with relaxed, bohemian shapes. It also offers cotton kurtas for men.
- Fit and flare, midi and maxi dresses
- Kurtas and saree blouses
- Patiala pants and leggings
- Dupattas and shawls
The brand's ethnic wear has also been retailed in physical stores under the She Souchii name, including a shop at VR Mall in Chennai, where kurtas with hand embroidered Kantha and floral work, cotton silk sarees, zari printed dupattas and jewellery are sold at accessible prices.
Distribution
Souchii sells mainly through its own online store, complemented by physical retail.
Why it matters
Souchii is an example of the many small Indian labels building direct to consumer businesses around affordable fusion wear for everyday dressing.
Frequently asked questions
Where is Souchii from?
Souchii is an Indian brand based in Bengaluru.
What does Souchii sell?
Souchii sells women's fusion wear such as dresses, kurtas and saree blouses, plus men's cotton kurtas.