29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Footwear

SPINGLE MOVE

Japan

SPINGLE MOVE is a Japanese sneaker brand from Fuchu in Hiroshima Prefecture. It makes vulcanised sneakers produced in Japan.

Facts
Founded2002
BaseFuchu, Hiroshima Prefecture, Japan
SpecialityVulcanised sneakers
Online storeSince 2011
Websitespingle.jp
Segment
Premium
Categories
Footwear
Sales channels
Own storesE-commerceWholesale

What is SPINGLE MOVE?

SPINGLE MOVE is a sneaker brand based in Fuchu City, Hiroshima Prefecture, with its factory in the Bingo area of Hiroshima. The brand was born in 2002 and builds its identity around made in Japan production.

History

After its launch in 2002, the brand presented its shoes at the Paris and Milan collections in 2004. Recognition in Europe was followed by interest from select stores in Japan, which began to stock the shoes. An official online store opened in 2011.

Products and positioning

The brand makes sneakers using vulcanisation, a construction method it describes as rare in Japan. Its positioning rests on domestic manufacturing in its own Hiroshima factory rather than on outsourced production, which places it among Japanese footwear labels that emphasise craft and origin.

Distribution

SPINGLE MOVE sells through select stores in Japan, its official online store and a growing network of standalone shops:

  • Kichijoji, opened in 2017
  • Shinagawa, opened in 2018
  • Karuizawa, opened in 2019
  • Cat Street in Tokyo, opened in 2020

Why it matters

SPINGLE MOVE is an example of a regional Japanese manufacturer that built a consumer brand around its own production technique, moving from European catwalk exposure to wholesale and then to its own retail and e-commerce channels.

Frequently asked questions

Where is SPINGLE MOVE from?

SPINGLE MOVE is from Fuchu City in Hiroshima Prefecture, Japan, where its factory in the Bingo area produces its shoes.

What does SPINGLE MOVE make?

The brand makes vulcanised sneakers manufactured in Japan.

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