29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Jewellery and watches

Toledano & Chan

United States

Toledano & Chan is an independent watch brand founded by Phil Toledano and Alfred Chan. It is known for the B/1, a brutalist wristwatch with an asymmetric titanium case and integrated bracelet.

Facts
FoundersPhil Toledano, Alfred Chan
Signature modelB/1
Case materialGrade 5 titanium
Movement (B/1.3R)Sellita SW100 automatic
Websitetoledanochan.com
Segment
Luxury
Categories
Watches
Sales channels
E-commerceWholesale

What is Toledano & Chan?

Toledano & Chan is a small independent watch brand created by Phil Toledano and Alfred Chan, whose backgrounds lie in art and design. Its work centres on a single, highly recognisable model family, the B/1.

Products and positioning

The B/1 launched with a lapis lazuli dial set in an asymmetric case and has since been produced in a series of variations, including a carbon fibre one-off, a solid meteorite version and dials in mother of pearl and 24 carat gold plating. The design is often described as brutalist, combining an angular case with an integrated titanium bracelet.

In 2026 the brand introduced the B/1.3R, featuring a solid 18 carat gold dial with a ripple texture. It uses a 32mm grade 5 titanium case, slimmer than the original, a sapphire crystal, 50 metres of water resistance and a Sellita SW100 automatic movement displaying hours and minutes only.

Distribution

Toledano & Chan sells directly to collectors and through selected partners, including Time+Tide Watch Discovery Studios in London, Melbourne and New York. Production runs are limited.

Why it matters

The brand shows how design-led independents can build a following around one distinctive object, using limited releases and material experiments rather than broad collections.

Frequently asked questions

Who founded Toledano & Chan?

Toledano & Chan was founded by Phil Toledano and Alfred Chan, who come from art and design backgrounds.

What is the Toledano & Chan B/1?

The B/1 is the brand's signature watch, with an asymmetric titanium case, integrated bracelet and a range of stone, meteorite and gold dials.

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