29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Childrenswear

Zeyland

Zeynep Giyim · Turkey

Zeyland is a Turkish childrenswear brand of Zeynep Giyim, founded in 1970 by Lütfü Kullelioğlu in Istanbul. It makes knitted and woven clothing for children aged 0 to 16.

Facts
Founded1970
FounderLütfü Kullelioğlu
CompanyZeynep Giyim
BaseIstanbul, Turkey
Ages0 to 16
Websitezeyland.com.tr
Segment
Value
Categories
ChildrenswearAccessoriesFootwear
Sales channels
Own storesWholesaleE-commerce

What is Zeyland?

Zeyland is the childrenswear brand of Zeynep Giyim, an integrated manufacturer of knitted and woven children's clothing in Istanbul. The company was founded in 1970 by Lütfü Kullelioğlu, who named it after his daughter Zeynep.

Products and positioning

Zeyland covers babies to teenagers, from age 0 to 16, including outerwear. Alongside its own clothing, the company offers related categories:

  • Knitted and woven childrenswear
  • Shoes, raincoats, and hat and scarf sets
  • Licensed fan apparel for major Turkish football clubs
  • Toys and stationery

The company produces several collections a year for the Turkish and international markets and follows the Oeko-Tex Standard 100.

Distribution

Zeyland sells through its own children's stores in Turkey, a large network of independent children's boutiques and an online store. Exports go mainly to Europe and other international markets, and the brand is sold by retailers and marketplaces abroad.

Why it matters

Zeyland reflects the strength of Istanbul's integrated childrenswear manufacturing, combining in-house production with domestic retail, wholesale and export.

Frequently asked questions

Where is Zeyland from?

Zeyland is a Turkish childrenswear brand made by Zeynep Giyim in Istanbul.

Who founded Zeyland?

The company was founded in 1970 by Lütfü Kullelioğlu, who named it after his daughter Zeynep.

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