29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Jewellery and watches

Anna Maria Mazaraki

Greece

Anna Maria Mazaraki is a Greek jewellery brand created by designer Anna Maria Mazaraki, whose career began in 1995. It makes silver and gold jewellery inspired by Greek light and the sea, made in Greece and sold through its own stores in Greece and Cyprus.

Facts
DesignerAnna Maria Mazaraki
Career start1995
MaterialsSterling silver, 9 to 18 carat gold
ProductionMade in Greece
Websiteannamariamazaraki.gr
Segment
Mid-market
Categories
Jewellery
Sales channels
Own storesE-commerce

What is Anna Maria Mazaraki?

Anna Maria Mazaraki is a jewellery brand from Greece named after its designer, who launched her career in 1995 with the aim of helping women express individuality and femininity. Her designs blend traditional Greek elements with contemporary style.

Products and positioning

The jewellery is made in Greece by local artisans and goldsmiths in sterling silver and 9, 14 and 18 carat gold. Collections draw on Greek light and the sea, with lines such as Athens Eye and Eternal Summer. The range includes:

  • Necklaces, pendants and bracelets
  • Earrings, including chandelier styles
  • Mati (evil eye) charms in classic and colourful versions

Distribution

The brand runs a network of monobrand stores across Greece, including tourist destinations such as Santorini and Mykonos, and has a store in Cyprus. It has also been sold on board Aegean Airlines and exhibited at the TFWA Asia Pacific travel retail show in Singapore.

Why it matters

Anna Maria Mazaraki shows how a Greek designer brand can scale through its own store network and travel retail, turning national heritage and tourism into a coherent jewellery proposition.

Frequently asked questions

Where is Anna Maria Mazaraki jewellery made?

All Anna Maria Mazaraki jewellery is made in Greece by local artisans and goldsmiths.

Where can you buy Anna Maria Mazaraki jewellery?

The brand sells through its own stores across Greece, including Santorini and Mykonos, a store in Cyprus and its website.

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