Antony Morato
Italy
Antony Morato is an Italian fashion brand founded in 2007 by Lello Caldarelli. It makes menswear including clothing, suits, jeans, shoes and accessories, and reports sales in more than 60 countries.
| Founded | 2007 |
|---|---|
| Founder | Lello Caldarelli |
| Base | Nola-Marigliano, Italy |
| Reach | More than 60 countries, per the brand |
| Junior line | Launched 2010 |
| Website | antonymorato.com |
What is Antony Morato?
Antony Morato is an Italian brand, founded in 2007 by Lello Caldarelli, who is its creative director and president. The brand says it is rooted in Italian tradition. Its company page names the Nola-Marigliano industrial district in southern Italy as its base, a facility of 6,000 square metres, with corporate offices in Milan, Barcelona, Munich, Duesseldorf and Paris.
Products and positioning
The brand's range covers clothing, suits, jeans, shoes and accessories. A children's line, Antony Morato Junior, was launched in 2010.
Distribution
Antony Morato reports a presence in more than 60 countries. Its channels, as listed on its company page, are:
- Wholesale and retail stores
- Business-to-business and business-to-consumer e-commerce
- Marketplaces and outlets
It operates showrooms in Milan, Munich, Barcelona, Paris and Aix-en-Provence, and a logistics hub in Piacenza.
Why it matters
Antony Morato shows how a southern Italian brand has built an international wholesale and direct-to-consumer network within two decades.
Frequently asked questions
Where is Antony Morato from?
Antony Morato is an Italian brand based in the Nola-Marigliano industrial district in southern Italy.
Who founded Antony Morato?
Antony Morato was founded in 2007 by Lello Caldarelli, its creative director and president.