9 October 2026International edition
Vol. I · No.
9 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Footwear

Apple of Eden

Germany

Apple of Eden is a footwear brand described as a German-Portuguese co-production, with its team based in Hamburg. It makes flats, colourful sneakers and boots in small factories in Portugal.

Facts
Team based inHamburg, Germany
Made inSmall factories in Portugal
Materials sourced fromItaly, Spain and Portugal
Product typesFlats, sneakers, boots
Websiteappleofedenshoes.com
Segment
Mid-market
Categories
Footwear
Sales channels
E-commerce

What is Apple of Eden?

Apple of Eden is a shoe brand described as a German-Portuguese co-production. Its team is based in Hamburg, while its shoes are made in Portugal.

Products and positioning

The collections are aimed at younger buyers and at those who feel young. Comfort-focused designs are emphasised. The range includes:

  • Flats
  • Colourful, sporty sneakers
  • Boots and other shoes

Between-season collections are released alongside the main summer and winter lines.

Production

According to a Portuguese footwear directory, the shoes are made in small-scale factories in Portugal, using leather and materials sourced from Italy, Spain and Portugal. The same source describes the prices as attractive relative to the quality.

Distribution

The only channel named in that source is the brand's own website, appleofedenshoes.com.

Why it matters

Apple of Eden illustrates the model of German-led design combined with Portuguese manufacturing, a pairing that has become common in European footwear. The brand also publishes between-season collections, which gives it more frequent product drops than the two main seasons alone, while keeping production small-scale.

Frequently asked questions

Where is Apple of Eden from?

Apple of Eden is described as a German-Portuguese co-production, with its team in Hamburg and production in Portugal.

What does Apple of Eden sell?

It sells shoes, including flats, colourful sneakers and boots.

All brands