9 October 2026International edition
Vol. I · No.
9 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Premium and contemporary

Beatrice .b

Italy

Beatrice .b is an Italian women's fashion brand founded in Milan in 2009. It makes dresses, trousers and skirts, plus bags, shoes and jewellery.

Facts
Founded2009
OriginMilan, Italy
CategoryWomen's fashion and accessories
PositioningTimeless, elegant pieces
Segment
Premium
Categories
WomenswearAccessories
Sales channels
E-commerceWholesale

What is Beatrice .b?

Beatrice .b, also written Beatrice B, is a women's fashion brand founded in Milan in 2009. A trade directory describes it as a luxury Italian brand focused on timeless, elegant pieces for modern women.

Products and positioning

The directory entry lists two product areas:

  • Clothing: classic dresses, contemporary trousers and skirts
  • Accessories: bags, shoes and jewellery

The brand's positioning rests on Italian design and on pieces that are intended to stay relevant beyond a single season. Its products also appear on resale and retail platforms, including Vestiaire Collective and Yoox, which indicates a presence in the second-hand and online markets.

Frequently asked questions

Where is Beatrice .b from?

Beatrice .b is an Italian brand founded in Milan in 2009.

What does Beatrice .b sell?

It sells women's dresses, trousers and skirts, plus bags, shoes and jewellery.

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