9 October 2026International edition
Vol. I · No.
9 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Premium and contemporary

Bianca Saunders

United Kingdom

Bianca Saunders is a London-based menswear label launched in 2017 by the British designer of the same name. It is known for reworked tailoring.

Facts
Launched2017
DesignerBianca Saunders
BaseLondon
First Paris show2022, Palais de Tokyo
Segment
Premium
Categories
Menswear
Sales channels
WholesaleE-commerce

What is Bianca Saunders?

Bianca Saunders is a London-based menswear label. According to Wikipedia, the British designer launched it in 2017 after completing her master's degree at the Royal College of Art.

Products and positioning

The label reworks conventional tailoring through twisted seams, rolled shoulders and draping techniques drawn from womenswear. It has also shown denim twisted through the leg, and shirts and T-shirts carrying Jamaican patois, symbols and family photographs. Later collections were described as unisex, and the customer base came to include women and non-binary wearers.

History

  • 2018: first presentation at London Fashion Week Men's.
  • 2021: grand prize at the ANDAM Fashion Awards and LVMH Prize finalist.
  • 2022: first solo runway show at the Palais de Tokyo during Paris Fashion Week.
  • 2024: won the BFC/GQ Designer Fashion Fund.
  • 2026: won the BFC/Vogue Designer Fashion Fund.

Why it matters

The label shows how a young London brand can build an international profile through prizes and Paris presentations.

Frequently asked questions

Who founded Bianca Saunders?

The British designer Bianca Saunders launched the label in 2017 after her master's degree at the Royal College of Art.

What is Bianca Saunders known for?

It is known for menswear that reworks tailoring with twisted seams, rolled shoulders and draping.

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