9 October 2026International edition
Vol. I · No.
9 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Premium and contemporary

Black Colour

Denmark

Black Colour is a Danish fashion brand and online retailer, registered as Black Colour ApS in Hadsund, Denmark. Its site describes the brand as affordable luxury and sells clothing and accessories.

Facts
CompanyBlack Colour ApS
Registered officeHadsund, Denmark
PositioningAffordable luxury
ChannelOwn webshop
Websiteblackcolour.dk
Segment
Mid-market
Categories
WomenswearAccessories
Sales channels
E-commerce

What is Black Colour?

Black Colour is a fashion brand selling online at blackcolour.dk. The company is registered as Black Colour ApS at Håndværkervej 2, 9560 Hadsund, Denmark. The site describes the brand as affordable luxury. Founders and a founding year are not stated on the site.

Products and positioning

The clothing range is organised into tops, bottoms, dresses, jackets and knitwear. Accessories include bags, jewellery, sunglasses, scarves, hats and hair accessories. The page does not say whether the company manufactures these products itself or sources them.

The footer of the site shows three Gazelle logos for 2021, 2022 and 2023. The site does not explain them, so they are not interpreted here.

Distribution

The brand sells directly through its own webshop. A third party directory lists the brand in the womenswear and accessories segments, and the company also appears in business registers under its Hadsund address.

Why it matters

Black Colour is an example of a smaller Danish label from outside the Copenhagen fashion centre that serves customers mainly through a direct online channel, with a price positioning described as affordable luxury.

Frequently asked questions

Where is Black Colour from?

Black Colour is a Danish brand, registered as Black Colour ApS in Hadsund, Denmark.

What does Black Colour sell?

It sells women's clothing such as dresses, tops, jackets and knitwear, plus accessories including bags, jewellery, sunglasses and scarves.

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