Brandit
Germany
Brandit is a German clothing brand headquartered in Cologne. It makes military-inspired clothing, bags and outdoor accessories for urban and outdoor use.
| Origin | Germany |
|---|---|
| Headquarters | Cologne |
| Style | Military-inspired |
| Range | Jackets, trousers, shirts, bags, footwear |
| Use | Urban and outdoor |
What is Brandit?
Brandit is a German clothing brand headquartered in Cologne. A retailer profile says it was established by two enthusiasts who had worked as backpackers travelling the world for over 20 years.
Products and positioning
The brand focuses on military-inspired designs, with an emphasis on functionality, durability and comfort. Its range includes jackets such as the M65 and parkas, rain jackets, cargo trousers, jeans, flannel and cotton shirts, T-shirts, sweatshirts and sweaters. It also makes military, urban and hiking backpacks, other bags, tactical vests, military and tactical footwear, and outdoor and survival accessories. The products are described as suitable for both urban and outdoor use.
Distribution
Brandit products are sold by specialist military and outdoor retailers such as military.eu, which lists shirts, jackets, trousers and T-shirts by the brand.
Why it matters
Brandit is an example of a German brand that has turned military-surplus styling into a broad casual and outdoor range.
Frequently asked questions
Where is Brandit from?
Brandit is a German brand headquartered in Cologne.
What does Brandit sell?
Brandit sells military-inspired jackets, trousers, shirts and T-shirts, plus backpacks, bags, tactical footwear and outdoor accessories.