9 October 2026International edition
Vol. I · No.
9 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Premium and contemporary

Chaser

United States

Chaser is a Los Angeles area clothing brand known for graphic T-shirts. It makes women's, men's and children's clothing and is based in Gardena, California.

Facts
Founded1988 (brand's own date)
FounderHadi Salem
HeadquartersGardena, California
Signature productGraphic T-shirts
Segment
Mid-market
Categories
WomenswearMenswearChildrenswearAccessories
Sales channels
WholesaleE-commerceOwn stores

What is Chaser?

Chaser is an American clothing brand based in the Los Angeles area. A Lazada brand profile, drawing on the brand's own history, dates it to 1988 in Beverly Hills, California, where it began on a small, garage-based scale. The profile notes that LinkedIn gives 1998 instead and treats the brand's own 1988 date as the stronger source. Hadi Salem is named as the founder, and the headquarters is in Gardena, California.

Products and positioning

Graphic T-shirts are the brand's signature items. The range covers women's, men's and children's clothing:

  • Women's: tops, dresses, bottoms, matching sets, loungewear, outerwear and vintage-inspired pieces
  • Men's: casual and graphic-driven pieces
  • Kids: girls' and boys' clothing, plus Mommy and Me products
  • Swimwear and accessories, mentioned in the profile's wholesale and product development references

Distribution

The profile refers to a wholesale business and product development operation.

Frequently asked questions

Where is Chaser from?

Chaser is from the Los Angeles area. It is headquartered in Gardena, California.

What does Chaser sell?

Chaser sells women's, men's and children's clothing, best known for graphic T-shirts and loungewear.

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