EMBRY FORM
Embry Holdings · Hong Kong
EMBRY FORM is a Hong Kong lingerie brand and the flagship label of Embry Holdings, a listed company that designs, manufactures and sells women's intimate apparel. It offers bras, panties, swimwear and sleepwear.
| Parent | Embry Holdings |
|---|---|
| Listing | Hong Kong Stock Exchange |
| Sister brands | FANDECIE, COMFIT |
| Categories | Bras, panties, swimwear, sleepwear |
| Website | embrygroup.com |
What is EMBRY FORM?
EMBRY FORM is a women's lingerie brand from Hong Kong. It is the lead label of Embry Holdings, an investment holding company listed on the Hong Kong Stock Exchange whose business is the design, manufacture and sale of ladies' lingerie.
Products and positioning
The brand covers the main categories of women's intimate apparel:
- Brassieres
- Panties
- Swimwear
- Sleepwear
Because Embry Holdings both designs and manufactures its products, EMBRY FORM sits within a vertically integrated business that controls development from pattern to finished garment, with fit and support at the centre of its offer.
Brand portfolio
Embry Holdings operates EMBRY FORM alongside two sister brands, FANDECIE and COMFIT, allowing the group to address different customer groups and styles within the lingerie market while sharing design and production capabilities.
Why it matters
EMBRY FORM is one of the established Hong Kong lingerie names and an example of a manufacturer-led brand group that has built its own retail labels rather than producing only for others.
Frequently asked questions
Who owns EMBRY FORM?
EMBRY FORM is owned by Embry Holdings, a Hong Kong listed lingerie company.
What does EMBRY FORM sell?
EMBRY FORM sells women's bras, panties, swimwear and sleepwear.