Fiamme
Fiamme is a sneaker label from Antwerp, Belgium, founded by designer Elisa Mol. Its shoes are designed in Antwerp and made in a workshop in Italy.
| Country | Belgium |
|---|---|
| Designer | Elisa Mol |
| Based in | Antwerp |
| Production | Workshop in Italy |
| Signature model | Florence sneaker |
| Website | fiammefootwear.com |
What is Fiamme?
Fiamme is a sneaker label from Antwerp, Belgium. Its shoes are designed in the city and produced in a workshop in Italy, combining handmade quality with a contemporary look.
History
The label was founded by Antwerp designer Elisa Mol. She trained in Shoe and Accessory Design in Florence and launched her own shoe label at the age of 21.
Products and positioning
Fiamme focuses on sneakers rather than a wide shoe range. One of its core models is the Florence sneaker, named after the city where its designer studied.
The brand has experimented with customer involvement. In September 2018 it ran a campaign called #MakeYourFiamme, in which customers could design their own Florence sneakers on the brand's e-shop, choosing materials and colours. The designer selected the ten best projects, and each winner received a personalised pair worth 169 euros.
Distribution
Fiamme sells through its own e-shop, which also hosted the customisation tool, and it presents itself as a Belgian label that keeps design local and production in Italy.
Frequently asked questions
Where is Fiamme from?
Fiamme is from Antwerp, Belgium, with its sneakers made in a workshop in Italy.
Who founded Fiamme?
Fiamme was founded by Antwerp designer Elisa Mol, who trained in shoe and accessory design in Florence.