MOROBÉ
MOROBÉ is a Belgian footwear and accessories label founded in Antwerp in 2015 by designer Virginie Morobé and David Damman. It is known for sandals such as the Robien and MIMI and has added handbags, small leather goods and jewellery.
| Founded | 2015, Antwerp |
|---|---|
| Founders | Virginie Morobé, David Damman |
| Signature styles | Robien, MIMI |
| Flagships | Knokke, Antwerp, Saint-Tropez |
| Website | morobe.com |
What is MOROBÉ?
MOROBÉ is a women's footwear and accessories brand from Antwerp, Belgium. It was launched in 2015 by designer Virginie Morobé, who gave the label her name, together with her partner in life and business, David Damman, who serves as chief financial officer. The brand is known for combining modern elegance with careful craftsmanship.
History
MOROBÉ opened its first international showroom in Paris in 2016, the same year it introduced the Robien slide sandal. The MIMI heeled sandal followed in December 2019. During the pandemic in 2020 the company shifted from a wholesale-led model towards direct sales to consumers. Flagships followed in Knokke and Antwerp in 2022, the first bag line arrived in 2023, and a boutique in Saint-Tropez opened in 2025 to mark the tenth anniversary.
Products and positioning
- Sandals and heels, including the Robien and MIMI
- Handbags such as the Voyager, Mini Capeau and Claxon
- Small leather goods, belts and jewellery with a wickerwork brooch
The MIMI is produced in Portugal and Italy, and the bags are made in Portugal.
Why it matters
MOROBÉ is a well documented case of a young European label moving from wholesale to direct-to-consumer retail, using destination stores in resort locations to build its brand.
Frequently asked questions
Who founded MOROBÉ?
MOROBÉ was founded in 2015 by designer Virginie Morobé and her partner David Damman.
Where is MOROBÉ from?
MOROBÉ is a Belgian brand based in Antwerp, with stores in Antwerp, Knokke and Saint-Tropez.