14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Footwear

Florett

Germany

Florett is a German footwear manufacturer based in Cham, Bavaria, operating since 1959. It makes medical and orthopaedic shoes for people with foot problems.

Facts
CountryGermany
Founded1959
LocationCham, Bavaria
FocusMedical and orthopaedic footwear
Websiteflorett.de
Segment
Mid-market
Categories
Footwear
Sales channels
Wholesale

What is Florett?

Florett GmbH is a German shoe manufacturer that has operated since 1959. It is based at Weinbergstrasse 15 in Cham in the Upper Palatinate region of Bavaria, and its focus is medical and orthopaedic footwear.

Products and positioning

The company makes special shoes for people with foot problems. Its range is associated with several care-related categories:

  • Diabetic footwear.
  • Orthopaedic shoes for hallux valgus.
  • Prophylaxis and stretch therapy footwear.
  • Daily living aids, walking aids, mobility aids and orthopaedic technology.

Why it matters

Florett operates in the health and care end of the footwear market, where shoes are chosen for fit and function. It has appeared as an exhibitor at care-sector trade fairs, which reflects this audience. The company states its aim plainly: everybody should have the possibility to wear shoes that fit, and its products are meant to improve customers' mobility and quality of life.

The company's range is made for everyday wear by people who need shoes that suit foot conditions, rather than for fashion seasons.

Frequently asked questions

Where is Florett from?

Florett is a German shoe manufacturer based in Cham, Bavaria.

What does Florett sell?

Florett makes medical and orthopaedic shoes, including diabetic footwear and shoes for foot problems.

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