14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Footwear

Franceschetti

Italy

Franceschetti is a family-run Italian shoemaker based in Montegranaro in the Marche region. It makes men's leather shoes entirely in its own factory.

Facts
CountryItaly
Based inMontegranaro
Factory location since1965
FounderAdelio Franceschetti
CategoryFootwear
Websitefranceschetti.it
Segment
Premium
Categories
Footwear
Sales channels
Wholesale

What is Franceschetti?

Franceschetti is a family-owned footwear company in Montegranaro, a small commune in the province of Fermo on Italy's Adriatic coast, in the Marche region. The factory has been based there since 1965.

History

The company traces its story to the 1920s, when Adelio Franceschetti began making fully handmade shoes in a small basement room beneath his house. It has stayed a family business for almost a century and is now led by his great-grandchildren Delio and Sara.

Products and positioning

The range covers Oxfords, Derbys, double monks, slippers, sneakers and moccasins. The Patina Deluxe collection is known for its hand-finished leather. Classic styles use full-grain calfskin, while the Deluxe Patina line uses hand-dyed and hand-polished leathers.

Every style is made entirely in Montegranaro, which the company says ensures tight quality control. Production details include:

  • more than 200 operations for each pair, from design to packaging
  • most shoes sewn with the Blake Rapid system, so the outsole can be replaced when worn
  • hand finishing, including colouring, brushing and polishing, giving each pair slight individual variations

Why it matters

Franceschetti is an example of a Marche shoemaker keeping production in a single local factory across four generations.

Frequently asked questions

Where is Franceschetti from?

Franceschetti is from Montegranaro, in the Marche region of Italy, where its factory has been based since 1965.

What does Franceschetti sell?

Franceschetti sells leather shoes including Oxfords, Derbys, double monks, slippers, sneakers and moccasins.

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