Fred & Noah
Fred & Noah is a small luxury British childrenswear brand making unisex clothing for babies and children in bold patterns and colours. Much of its range is made in the UK and sold online.
| Country | United Kingdom |
|---|---|
| Category | Unisex baby and kids clothing |
| Production | Made in the UK |
| Channels | Own e-commerce, wholesale |
| Website | fredandnoah.com |
What is Fred & Noah?
Fred & Noah describes itself as a small luxury British brand for babies and children. Its signature is unisex clothing in distinctive patterns and colours, and the brand says it makes its clothes in the UK.
Products and positioning
- Sleepsuits, leggings, dungarees and dresses
- Trousers, jackets, sweaters and T-shirts
- Personalised pyjamas
- Blankets, muslins, toys, bags and gifts
Several products carry a made in the UK label, and some pieces use organic cotton or carry Oeko-Tex Standard 100 certification. The brand also offers a small selection of grown-up items such as scarves, socks and jewellery.
Distribution
Fred & Noah sells directly to customers through its own online shop, priced in pounds sterling, and supplies independent retailers through a wholesale page on Faire. Its products are also stocked by international online retailers such as Mumzworld.
Why it matters
The brand reflects a group of small British childrenswear labels that compete on design, gender-neutral styling and domestic manufacturing rather than price.
Frequently asked questions
Where is Fred & Noah from?
Fred & Noah is a British brand that makes much of its baby and kids clothing in the UK.
What does Fred & Noah sell?
Fred & Noah sells unisex baby and children's clothing, personalised pyjamas, blankets, toys and gifts.