14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Groups and owners

WHP Global: all brands

The 5 brands of WHP Global in our brand directory, with owner, origin and segment. Each profile is researched and sourced.

Bonobos: Bonobos is a New York menswear brand founded in 2007 and known for fit-focused trousers and its Guideshop stores. Walmart bought it in 2017, and the brand was sold to WHP Global in 2023.

Express: Express is a US apparel brand launched in 1980 by Limited Brands as Limited Express. After Chapter 11 in April 2024, its assets were acquired on 25 June 2024 by PHOENIX, a joint venture led by WHP Global, Simon Property Group and Brookfield Properties.

G-Star Raw: G-Star Raw is an Amsterdam denim brand founded in 1989 by Jos van Tilburg and credited with bringing raw, untreated denim to mainstream fashion. Independent until 2023, it is now majority owned by US brand owner WHP Global.

Joe's Jeans: Joe's Jeans is a Los Angeles premium denim brand founded in 2001 by Joe Dahan. It is described as a brand of WHP Global. In 2013 the company, then trading as Joe's Jeans, acquired Hudson Jeans for about 97.6 million US dollars.

Vera Wang: Vera Wang is an American fashion brand founded by designer Vera Wang, best known for bridal gowns. In December 2024 WHP Global agreed to acquire the brand's intellectual property, with Wang remaining as Founder and Chief Creative Officer.

All brands