14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Premium and contemporary

HANSEN Garments

Denmark

HANSEN Garments is a Copenhagen menswear label led by designer Åse Helena Hansen. It makes blazers, shirts, trousers and knitwear in small collections inspired by vintage and workwear clothing.

Facts
DesignerÅse Helena Hansen
HeadquartersCopenhagen, Denmark
Collection sizeAround 40 pieces
ProductionLithuania and Portugal
Websitehansengarments.com
Segment
Premium
Categories
Menswear
Sales channels
E-commerceWholesale

What is HANSEN Garments?

HANSEN Garments is a menswear label with its headquarters in Copenhagen, Denmark. A 2014 profile identified Åse Helena Hansen as the person behind the brand, working from the top floor of a five-floor building in a back yard, with the showroom on the second floor.

Products and positioning

The range includes blazers, shirts, trousers, waistcoats, knitwear and field jackets. The spring and summer 2014 range also included hats made in Poland, with a Harris Tweed version. Design inspiration comes from vintage, traditional Scandinavian and workwear clothing, but the focus is on new designs rather than copies of old ones.

Collections are kept to roughly 40 pieces. Best-selling items return in new colours and fabrics, while weaker ones are dropped.

Production and distribution

Scandinavian manufacturers could no longer meet the label's needs, so it works with producers in Lithuania and Portugal. Few shops stocked the brand at the time of the profile, and a direct web shop launched in 2014.

Frequently asked questions

Where is HANSEN Garments from?

HANSEN Garments is a menswear label headquartered in Copenhagen, Denmark.

What does HANSEN Garments sell?

HANSEN Garments sells menswear including blazers, shirts, trousers, waistcoats, knitwear and field jackets.

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