14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Premium and contemporary

Hofmann Copenhagen

Denmark

Hofmann Copenhagen is a Danish womenswear label founded in 2011 by designer Heidi Hofmann. It is known for polished, timeless clothing inspired by the everyday style of Parisian women.

Facts
Founded2011
FounderHeidi Hofmann
CountryDenmark
CategoryWomenswear
Websitehofmanncopenhagen.com
Segment
Premium
Categories
Womenswear
Sales channels
WholesaleE-commerce

What is Hofmann Copenhagen?

Hofmann Copenhagen is a Danish womenswear label founded in 2011 by designer Heidi Hofmann. Before starting her own brand, she worked for Chloe, By Malene Birger and DAY Birger et Mikkelsen.

Products and positioning

The label makes women's clothing. It is known for what it describes as cool sophistication, with an emphasis on attention to detail and high quality. The aesthetic blends a fresh, chic look with timeless style and takes inspiration from the everyday ensembles of Parisian women.

The brand aims to offer an approachable yet designer-level experience, sitting between mass-market fashion and the luxury end of the market. Seasonal collections such as Spring 2022, titled Back to Nature, have been presented at fashion events and covered in fashion magazines.

Why it matters

Hofmann Copenhagen belongs to the group of Scandinavian contemporary labels that have gained international attention with refined, understated clothing. Its founder's background at established design houses informs a focus on cut, quality and wearability.

Frequently asked questions

Who founded Hofmann Copenhagen?

Hofmann Copenhagen was founded in 2011 by designer Heidi Hofmann, who previously worked for Chloe, By Malene Birger and DAY Birger et Mikkelsen.

What does Hofmann Copenhagen sell?

Hofmann Copenhagen sells women's clothing with a polished, Parisian-inspired aesthetic.

All brands