HV POLO
HV POLO is an equestrian apparel brand founded in 1985 that makes functional riding clothing. Its fashion evolution, HV Society, translates equestrian details into a lifestyle collection.
| Founded | 1985 |
|---|---|
| Focus | Functional equestrian apparel |
| Fashion line | HV Society |
| Website | hvpolo.nl |
What is HV POLO?
HV POLO is an equestrian brand founded in 1985, rooted in the heritage of equestrian sport. Its main business is functional riding apparel for riders, sold through specialist equestrian retailers.
Products and positioning
The core HV POLO range concentrates on clothing designed for riding and the stable, combining practicality with a recognisable sporty style. Building on this, the company developed HV Society, described as the fashion evolution of HV POLO. HV Society is a sophisticated lifestyle collection that mixes classic equestrian details with contemporary trends, including:
- Blouses
- Knitwear
- Tailored jackets
- Dresses
This two brand structure lets the company address both active riders and consumers who simply like the equestrian aesthetic.
Distribution
HV POLO is distributed through equestrian specialists, including retailers in the United Kingdom such as Kingdom Equestrian, while HV Society is also stocked by fashion boutiques such as Dotique.
Why it matters
HV POLO is an example of a sports specialist extending into fashion: by separating functional riding wear from a lifestyle line, it reaches beyond the riding community without diluting its core.
Frequently asked questions
When was HV POLO founded?
HV POLO was founded in 1985.
What is the difference between HV POLO and HV Society?
HV POLO focuses on functional equestrian apparel, while HV Society is its fashion evolution, a lifestyle collection with equestrian details.