29 October 2026International edition
Vol. I · No.
29 October 2026
AI IN FASHION
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Childrenswear

Kite Clothing

United Kingdom

Kite Clothing is a British childrenswear brand from Dorset that makes clothing for babies and children up to 13 years, along with a womenswear range. It is one of the few childrenswear companies certified to the Global Organic Textile Standard.

Facts
OriginDorset, England
Age rangeBabies to 13 years
CertificationGOTS
MaterialsOrganic cotton, recycled polyester
Websitekite-clothing.co.uk
Segment
Mid-market
Categories
ChildrenswearWomenswear
Sales channels
E-commerceWholesale

What is Kite Clothing?

Kite Clothing is a UK brand that describes itself as brought to life just yards from the sea in Dorset. It designs contemporary, good-quality clothing for babies and children up to the age of 13, and also offers clothing for women.

Products and positioning

The brand places sustainability at the centre of its offer. Kite is certified to the Global Organic Textile Standard (GOTS), which is still relatively rare among childrenswear companies, and its garments are made from:

  • Organic cotton
  • Recycled plastic bottles
  • Fabrics approved under OEKO-TEX

Designs are known for original, colourful prints and practical shapes for everyday wear.

Distribution

Kite sells through its own website and is also stocked by ethical and independent retailers in the UK, such as Ethical Superstore, as well as by outdoor retailer Mountain Warehouse.

Why it matters

Kite Clothing is an example of a small British brand using third-party certification to build trust with parents in the organic childrenswear market.

Frequently asked questions

Where is Kite Clothing from?

Kite Clothing is a British brand from Dorset, on the south coast of England.

Is Kite Clothing organic?

Yes, Kite is certified to the Global Organic Textile Standard and uses organic cotton, recycled plastic bottles and OEKO-TEX approved fabrics.

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