14 October 2026International edition
Vol. I · No.
14 October 2026
AI in Fashion
DAILY
The daily briefing on AI in the fashion business
Where fashion meets artificial intelligence.
Footwear

kūlson

Germany

kūlson is a sneaker label from Berlin, Germany, known for timeless, logo-free designs. Its men's and women's sneakers are handmade in a manufactory in northern Portugal with soles of recycled natural rubber.

Facts
BaseBerlin, Germany
ProductionNorthern Portugal, handmade
Soles70% recycled natural rubber
SizesEU 36 to 50
Websitekulson.de
Segment
Premium
Categories
Footwear
Sales channels
E-commerce

What is kūlson?

kūlson is a sneaker label founded in Berlin, where its creative studios are based. It describes its style as timeless design from Berlin and avoids large logos in favour of quality in the details.

Products and positioning

The brand makes sneakers for men and women in sizes from EU 36 to 50. Models carry short names such as one, willi, alva, madeira, piano and onyx, and the range has included a collaboration with Aaron.AC.Cooper.

Production and materials are central to the brand:

  • Handmade in a manufactory in northern Portugal
  • Soles containing 70% recycled natural rubber
  • Uppers sewn rather than only glued
  • Plastic-free packaging

The company also donates 4% of sales to ocean clean-up and marine conservation organisations.

Distribution

kūlson sells primarily through its own online store, with free shipping within Germany and delivery to many European and international markets.

Why it matters

kūlson is an example of the German direct-to-consumer sneaker labels that pair minimalist design with European manufacturing and material choices aimed at reducing environmental impact.

Frequently asked questions

Where is kūlson from?

kūlson is a sneaker label from Berlin, where it was founded and where its creative studios are based.

Where are kūlson sneakers made?

kūlson sneakers are handmade in a manufactory in northern Portugal.

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